I never really liked the idea of resolutions. I used to make them all the time and never follow through. I like goals better, I know they are the same thing. But I think the connotation of a resolution just sets you up to fail. Because I think life itself is 100% mental and I mean that in the way of “running is 75% mental and 25% physical” “lifestyle changes are 90% mental and 10% action” etc, etc…
I fully believe that it’s 100% mental in every aspect of it. I have been a runner since I played field hockey in high school, many many years ago. But in 2013 after the Boston Marathon bombings I decided I wanted to run a 1/2 marathon (which was the longest I have ever run and thought it was a better goal then straight to a marathon!) I’m from a town about 25 miles west of Boston, born and raised…
I had been running around 3-4 miles, give or take, when I decided I was going to do this. I found a run in October in the next town over. A few years before I had started increasing my time every run ( usually 3 a week, sometimes 4) and had been doing around 9 miles when I realized I had gained about 20lbs. It was just too much too fast, I was exhausted after every run and I think my metabolism took over my mental ability and I ate everything in site. So I knew I had to do this the right way, I wasn’t sure I wanted to join a run club or anything. But I decided on one regular run, one long run (which I would increase by 10ish% every week and then my 3rd run would be between my normal 3 miles and whatever I felt like. I knew I had plenty of time (6ish months) in case I had setbacks or whatnot. I loved it! I felt great, it was going fantastic, pretty much had no issues in any given week doing the long run. Race time came, it was a gorgeous day!! I was a bit nervous but I think it was because I was by myself and didn’t have anything to keep my mind off of the actual race. I ran it in 2 hours and 12 minutes. My goal was not longer than 2 1/2 hours and try not to walk any of it, so I was super happy! My family was waiting for me when I was done, we had lunch and it was a fun day. Later I met my girlfriends for some drinks, all was well with the world! I took Mon and Tues off, went for walk on Wed and then a run on Thursday. I think it was raining and I was just going to run as long as I felt like it, expecting maybe 6-9 miles somewhere in there. Yeah, not so much. I got shooting pains in my foot and not sure I even ran 3 miles. I pushed on for about 3-4 months, I think I ran one 7 mile run and the rest were all between 1 1/2 and maybe 4 miles. Usually none of them were all at the same time, mostly walk/runs. I tried to run, and it just wasn’t working. I was mentally spent from running, I guess. I am not sure what else it could be.
I’m trying to grow my business, it’s really really hard. On top of marketing myself the right way, which I don’t have a clue what the right way is, I am trying to really narrow down who my dream client is (in the hopes that finding her will make marketing a bit easier…) And I feel like I am trying to running into a brick wall so thick I’m never getting past it. I don’t even know why I can’t narrow her down. I feel like I am in China and don’t speak Chinese!
I know my jewelry is easy going, casual, classic, minimal, simple, all american, sort of boho and stylish. But finding the right woman who wears that kind of jewelry feels impossible. I don’t even know where to begin.
Here is a few pictures of my jewelry.
And here are a few pictures of the style I think my dream client wears…
First off, I am not really a fan of Kim K’s style, well her style now I think, she’s way too flashy and way too tight. I don’t really know when this picture was taken, but I pinned it many years ago, so I think her style has changed a lot. One would guess this was when she was only sort of famous. I mean no offense to her, that’s just my opinion, it’s not worth much. But the outfit she is wearing about is so great. It’s so casual and flattering.
But back to my dilemma, I have been searching on Pinterest and Instagram, but I still feel like I haven’t pinpointed who will love my jewelry and want to buy it all the time. I do know that my absolute number one style icon is Jennifer Aniston. I could write a whole blog post about how much I love her and secretly wish I was her… But that’s not the Eureka moment I was hoping for. I thought when I put her name in, all these other regular everyday people would pop up and I would scream out AHA! Didn’t work. I do have a private Pinterest board called Dream Client that has probably 100 or so pins on her style, but not really giving me much more info on where she shops. I am sure I can spend hours and hours searching and I will have a better understanding, but I don’t have hours and hours. But until I do, all this marketing that I am trying to figure out is time wasted.
So I guess is back to searching and I just have to tell myself that I will figure it, because I have too or I won’t be able to grow and be successful, and that’s all I have wanted, is to feel accomplished.
Well I am sitting at my desk, some what wasting time. I am supposed to be coming up with a new spring/summer collection. And I have started…
These are going to be some earrings. I like the first drawing, just need to tweak the spiral a bit. But after that, I got nothing! I am trying to come up w/ fresh new ways to use my signature spiral but at the same time stay true to brand. I am having a very difficult time. I feel like my ideas are stale and if I don’t pay attention, I will create something that isn’t me just for the sake of creating something. I have many, many pieces and inventory for “ideas” that I thought would be great, and they were not great. They weren’t even good. I strayed from what comes naturally and it didn’t work. But instead of these grand ideas flowing away, I am wasting time looking at beautiful beaches and sunsets.
Like these, how nice would it be to be there right now, I don’t even know where that is!
Or this one,
Or this one,
It’s a good thing the sun is out here in Mass (even though it’s in the 30’s) or I might have to leave a note and hop a plane to anywhere warm. These beach pictures are not jump starting my inspiration at all. They are having the opposite effect, they are just making me sad. Maybe I should go shopping, that always works.
Have a great day, I am pretty close to some retail therapy…
So I am super beyoned excited about these new boots I just ordered!!!
I love them so much, I can wear them with so many things, leggings, jeggings, boot cut jeans, cuffed jeans/pants. Anything! They look so cool and comfortable, the two things that are at the top of my style list…
Here is the link to them if anyone else is interested. Oh and by the way, they are only $27, yes that’s right, $27. I have never heard of this site before (I found them on Polyvore) but I will most definitely be checking it out again. And free shipping, I forgot to mentions that, didn’t I?
Happy December 28th everyone! 2016 was a good year, it wasn’t great, it wasn’t horrible. But really looking forward to 2017. My husband and I are both working on growing our businesses and that is an exciting thing!
I am not sure if this post is a shout out to Facebook or old friends. I just had two old friends from high school purchase some jewelry from me.
And that’s super exciting, so I want to give them a shout out and say thanks!
But they would never even know about http://www.truehappinessdesigns.com if it wasn’t for Facebook in the first place. So I just want to give a shout out to Facebook for bringing old friends and family together. That’s what I love about Facebook. I’m not the best conversationalist…just ask anyone in my close circle. But I love that I can know what’s going on in old friends and family lives and we can catch up quickly. Life in general is busy, but with 2 kids 9 and 11 years old, plus 3 businesses between my husband and I, life is crazy around here. I always want to get together with people and spend time together, but it just doesn’t happen to much anymore. When I actually have free time, I’m usually to tired to go anywhere! It’s always the way, isn’t it??
But so that’s what so great (but I guess you could also write a whole nother post about people not having face to face time anymore with social media…) about Facebook, more so than other sites I think, that it lets me keep up with my friends lives.
And it lets old friends and family far away see my jewelry and reaches out to the masses to help my business along. And any help I can get is greatly appreciated!